“After reading an article by Gail and her team at GBPR, we were intrigued to learn more about GBPR and what they could do to support our Brand.  Pharmasave is Canada-wide with over 680 locations, 335 in Ontario, of independently owned and operated community pharmacies.  Adding a stronger focus on media and public relations not only helps the Pharmasave Brand, but provides benefits to each Pharmasave community location across Ontario. With the invaluable guidance of GBPR, we have developed and implemented several media plans over the past few years that not only have driven strong results, but have continued to evolve and strengthen in impact as we learn and grow with each initiative.”

Andrea Birrell, Region Director, Marketing and Merchandising, Pharmasave Drugs (East) Ltd.